I had been to Chennai recently. As any other metropolitan city, Chennai has also changed a lot. One positive thing is the removal of hoardings spanning across the city. The contrast is remarkable. More trees have become visible and at many places the city lookes greeneer. The energy saved is enormous.
This example should be emulated elsewhere too. Huge hoardings clog the skyline of Hyderabad. These are potential disasters in the making,with their propensity to divert attention and cause accidents. Many private buildings have allowed huge scaffoldings to be erected on them for these hoadings despite their structual weaknesses.
Advertisements, per sse, are white lies. It is enough that they have invaded into our drawing rooms via TV channels. Many of these ads are vulgar at one extreme and suggestive at the least. Some are in good taste but few. But on the roads, they are a nuisance. Especially those video type ones. It is common occurrance that after a particularly rough weather, hoardings collapse causing even deaths. The twisted steel is left like that like eye-sores.
NGOs should tke up the matter and if necessary, resort to PILs to get atleast the unauthorised ones removed. In the context of global warming, erergy crisis and safer roads, removal of hoardings and neon signs will constitute a small step in tackling these grave issues.
...ponder
2 comments:
Hello Uncle, this is Sanjay..I agree with you on this topic :-)
The more nature we see in our surrondings the better it is. specailly for people like us who are from green place like RDSO :-)
Cheers
Sanjay
Hoarding advertising provides a boundless range of improvement as compared to other advertising mediums. The brand message conveyed through OOH media is also clutter-free.
Hoardings Agency across India
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